Internet Marketing Internship

Job Description:          

• Empire Southwest is a third-generation family owned Caterpillar dealership founded in 1950. Empire sells, rents and services machinery and power generation equipment to clients in the construction, mining and agriculture industries in Arizona, Southeast California and Northern Mexico. Empire’s Marketing Department is looking for a part-time team member to assist with copy writing, online media and internet marketing strategies to increase the company’s online visibility.

Job Summary:

• This is an exciting internship opportunity within the fast-growing industry of online marketing. The desired student applicant must be highly organized, enthusiastic, motivated, demonstrate initiative and be able to work independently with instruction. The position includes writing and editing of material, research for various types of projects, link building and other tasks as needed. This is an opportunity to be part of a busy, professional team that manages a constant flow of activities and works together to meet common goals.

Essential Functions:

• Writing , reviewing, editing, and formatting of articles or other written material
• Online research for contests and other special projects
• Online Link building
• Review of blog posts and article submissions
• Database and report work
• Internet work which may include posting articles and setting up blog opportunities
• Social media marketing and community management
• Others tasks as assigned

Knowledge Skills And Abilities:

• Must be able to perform the job duties needed.
• Must have strong computer skills including Microsoft Excel, Word, and Power Point.
• Good communications and presentation skills.
• Ability to work with various personalities.
• Must be able to meet all safety requirements for applicable safety policies and use of all required safety equipment.
• Must have acceptable attendance to meet all company standards and requirements.

Education And Experience:

• Junior or Senior in college
• Enthusiasm for marketing and the Web industry and technologies
• Must have a good command of grammar, spelling and punctuation
• Detail-oriented with a drive toward quality and project completion
• Demonstrates adaptability and accountability
• A positive attitude is a necessity
• Must have experience with Microsoft Word and Excel (intermediate user)

Key Learning Opportunity:

• SEO Best Practices, Social Media marketing, Web Copywriting, Content Management Software and processes, Website Reporting and Ranking.

Physical Demands:

• The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
• While performing the duties of this job, the employee is regularly required to sit, use hands to finger, handle, or feel and talk or hear.
• The employee frequently is required to stand; walk; reach with hands and arms; climb or balance; and stoop and kneel.
• The employee is occasionally required to lift and/or move up to 10 pounds.
• Specific vision abilities required by this job include close vision.

Work Environment:

• The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
• While performing the duties of this job, the employee is regularly exposed to an indoor controlled environment.
• The employee is occasionally exposed to wet and/or humid conditions, extreme cold, and extreme heat.
• The noise level in the work environment is usually office moderate.
• This position is designated as a "Safety-Sensitive Position". A Safety-Sensitive Position includes tasks or duties that the employer in good faith believes could affect the safety or health of the employee performing the task or others, which includes any of the following: operating a motor vehicle, other vehicle, equipment, machinery or manufacturing process, the malfunction or disruption of which could result in injury or property damage; performing duties in the residential or commercial premises of a customer, supplier or vendor; working in any occupation subject to federal safety regulations.
• Disclaimer: The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required of personnel so classified. The roles and objectives of this job do not include setting corporate policy, and does not constitute a managing agent of the company.