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Wednesday, May 14, 2008 0:30AM IDLE (GMT +12hrs)
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Start Advertising Today
Why Advertise? Large and targeted readership - The Suppliers section attracts over 100,000 potential buyers each month who conduct over 230,000 searches and generate over 900,000 page views. The Supplier’s readership has consistently grown over the last 5 years, with close to a 30% growth in the last year alone. Biggest online mining suppliers directory - Our Buyer's Guide, the backbone of the Suppliers section, has close to 17,000 company listings covering the entire range of products and services used by the mining industry. The Buyer's Guide is the obvious starting point for potential buyers looking for products and services for the mining industry. There are two advertising products available in the Suppliers section. Each one provides a unique marketing opportunity for your company. These include:
Like billboard advertising, a banner provides the most direct form of promotion in the Suppliers Section, requiring little effort on the potential buyer’s behalf. All Supplier banners are viewed on virtually every page of the Suppliers Section. As a result, a banner in the Suppliers Section provides an excellent and cost effective way to promote a new product or service to as many potential buyers in the shortest period of time. As a bonus, a banner has the added benefit of branding both a supplier’s company name as well as the product or service being promoted. On average, a well designed banner will be viewed over 2.5 million times per year, with between 6,500 to 10,000 potential buyers clicking through to the supplier’s website. The Suppliers Section has two types of banner advertising available to promote your products and services as well as maximize brand awareness. These include:
Please visit our Suppliers Catalog to view the rates and all the features and benefits of banner advertising in the Suppliers Section.
A Featured Listing does so much more than print media. While print is fixed for a specific journal and/or issue, a Featured Listing provides the flexibility to change and target your products and services throughout the year, 24 hours a day, 7 days a week. As your products and services change, a Featured Listing provides the flexibility to make these changes before your print material is ready to go to press. Of the top 300 most popular Featured Listings in the Buyer’s Guide, the cost per page view can be as little as Can$0.20 (US$0.15), with most averaging between Can$0.50 – Can$0.75 per page view (US$0.40 – US$0.65). This low cost is even more significant when compared with some print advertising, which can range from Can $20 – Can$50 per page view (US$15 - US$40). Visit our Supplier Catalog to view the rates and all the features and benefits of a Featured or Premium Listing in the Buyer’s Guide. |